With lockdowns and social distancing a dim memory now, the annual NACFB Commercial Finance Expo, was back to the lively event it always has been, with property finance professionals like Signature selling their services to throngs of commercial finance brokers.
We work hard to project the ethos and culture of our business, which is based on delivering on our promises, doing what we say we’re going to do and ensuring borrowers or brokers face no nasty surprises when they deal with Signature.
But we recognise dealing with a short-term property finance provider can be stressful, which is why we again filled our stand with games, to test the reflexes, the aim and the persistence of visitors to our stand.
This is now regarded as the premier event on the commercial finance calendar and with more finance professionals wanting to meet face to face after so many virtual meetings, this was one of the largest and best-attended NACFB events.
Our support for brokers delivers growth
Signature’s reputation for providing clarity in our deals and sticking to the terms agreed at the outset has helped us deliver record lending figures year on year, with this year already on target for delivering our best results yet.
We do a lot of repeat business with brokers who understand the benefits of our approach, but we’re always seeking new converts, which is why we exhibit at the NACFB Expo. This year we again highlighted the strength of our bridging loan offering, but many conversations focussed on our growing development funding.
It was interesting that while rates will always play a part in the decision process, for most brokers, it was our commitment to certainty of funding, our personal tailored service and in-house legal team that attracted more interest from visitors.
Advertising the lowest rates may attract attention, but can damage a brokers reputation if the deal is turned away at the last minute or the rate is hiked when there is no time to seek an alternative. Our approach and our commitment to doing what we say we will do makes us successful, so we will stick to the Signature way of doing things.
The finance discussions on our stand have ensured a few busy weeks ahead for our lending team, as we arrange the meetings that will ultimately become our latest deals.
If you stopped by, thanks, it was good to talk, but if you missed us, please get in touch if we can support you or your clients’ property development ambitions email@example.com and email with any loan enquiries.
See you next year and don’t forget to drop by to see what games we have on our stand in 2024.